How to Make Your Customer Desire Your Product Intensely

 


Dopamine is a neurotransmitter that makes us feel pleasure, satisfaction and reward, it can also make us buy.

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😛 Naturally, we crave dopamine.
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Thus, our actions, without knowing it, will aim to generate its production. This is why people want something, because when we achieve something, dopamine is there and we feel good.
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When we feel good, those memories are more vividly stored in our memory. The more intense the emotion, the more vivid the memory.
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🤓 How to stimulate dopamine production in sales
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1. Implement gamification: Gamification elements activate dopamine production by offering rewards, appealing to motivations, using positive reinforcements, feedback loops and emotional responses.
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2. Let your buyers know they are the first to know: Having the inside scoop on certain information will make them feel important, the dopamine is there and it will motivate them to act on that information.
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3. Take advantage of limited-time offers: When a product or service is available for a limited time, it generates a greater desire to purchase immediately.
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4. Use a reward system to encourage repeat purchases.
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5. 👉🤔 Does this sound new to you?
Charge an upfront fee for your customer to access privileged discounts: It sounds counterintuitive, but in reality, by charging a fee, even a small one, to access a set of special discounts, shoppers will use them more often.
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People will want to make the most of these discounts. But if discounts are freely accessible to everyone, they will be less willing to use them.
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6. Congratulate your shoppers on adding products to their cart: Sending them a message saying "great decision" will release dopamine and make you more likely to complete the purchase.

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