Add EMOTION to information.

By understanding the mechanisms that lead the customer to accept or not a product, we can create better approaches to influence him in this decision-making process.


“We are feeling machines that think and not rational machines that get emotional.” Antonio Damasio

For marketing guru Seth Godin, author, speaker and former Vice President of Marketing at Yahoo! , people don't buy products or services, they buy relationships, stories and magic.

Emotions are the most effective means of moving memories from the limbic (short-term) to the cortical (long-term) areas.

Want your product or service to be remembered?


Add EMOTION to information.

https://youtu.be/ks1rN3IdsxU  



 

 

 


 

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